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Mindstorming: A Powerful Technique by Brian Tracy

Writer's picture: Dr Ashutosh SrivastavaDr Ashutosh Srivastava


In today’s fast-paced world, finding innovative solutions to personal and professional challenges is essential for growth. Whether you are a student preparing for competitive exams, an entrepreneur struggling to scale your business, or a professional aiming for career advancement, the ability to think creatively and solve problems efficiently is a valuable skill.

One such powerful technique that can help you unlock your potential is Mindstorming, introduced by Brian Tracy, a world-renowned self-development expert. While brainstorming is typically done in a group setting, mindstorming is an individual ideation method designed to push your brain beyond conventional thinking and help you discover unique solutions.

In this article, we will explore what mindstorming is, how to apply it in different contexts, and why it can be a game-changer for students, professionals, and business owners alike.

What is Mindstorming?

Mindstorming is a structured process of individual problem-solving. The technique is simple yet profoundly effective:

  1. Write down a problem or goal in the form of a clear question

  2. Generate at least 20 answers to that question

  3. Identify the best solutions and take immediate action

This method forces you to stretch your thinking and uncover creative ideas that might not emerge in regular brainstorming sessions.

Why 20 Answers?

Brian Tracy emphasizes the importance of writing down 20 answers because the first few responses are usually obvious and conventional. However, as you push your mind to generate more ideas, you activate deeper layers of creativity and problem-solving abilities.

For example, if you are a student aiming to clear a competitive exam, your first few answers to “How can I improve my study efficiency?” might be:

  • Study more hours

  • Reduce distractions

  • Make notes

But as you push further, you may come up with unique strategies like:

  • Using memory palace techniques

  • Teaching the concepts to others

  • Studying in different locations to improve retention

These deeper solutions are what make mindstorming so powerful.

How to Apply Mindstorming in Different Areas of Life?

For Students Preparing for Competitive Exams

Many students face immense academic pressure while preparing for important exams. Mindstorming can help them find personalized and effective study strategies.

Example:

Problem: “How can I improve my revision strategy for my upcoming exam?”Mindstorming Process:

  1. Create a question: “What are 20 ways I can revise effectively?”

  2. Write down 20 ideas:

    • Create short summaries of each topic

    • Use flashcards for key concepts

    • Take daily self-tests

    • Teach a friend

    • Listen to recorded notes while commuting

    • Write mnemonics for complex topics

    • Revise during early morning hours

    • Practice past 10 years’ papers

    • Join an online test series

  3. Select the most practical and implement them.

For Entrepreneurs & Business Owners

Running a business comes with numerous challenges, including growth, marketing, and revenue generation. Mindstorming can help business owners generate breakthrough ideas to scale their ventures.

Example:

Problem: “How can I increase my business revenue in the next 6 months?”Mindstorming Process:

  1. Create a question: “What are 20 ways to increase revenue for my business?”

  2. Write down 20 ideas:

    • Improve digital marketing strategies

    • Start referral programs for existing customers

    • Offer discounts on bulk purchases

    • Introduce new product bundles

    • Collaborate with influencers

    • Optimize pricing strategies

    • Introduce a subscription model

    • Expand to new customer segments

  3. Pick the top 3 strategies and take immediate action.

By using this approach, a business owner systematically explores multiple revenue opportunities, increasing the chances of success.

For Working Professionals & Career Growth

Many employees face career stagnation and struggle with promotions or job changes. Mindstorming can help professionals strategize their career growth.

Example:

Problem: “How can I get a salary hike in my current job?”Mindstorming Process:

  1. Write down the question: “What are 20 ways I can increase my value at work and get a raise?”

  2. Brainstorm solutions:

    • Take up additional responsibilities

    • Get certified in an in-demand skill

    • Improve public speaking skills

    • Build a professional network

    • Demonstrate leadership in projects

    • Improve negotiation skills

    • Research industry salary benchmarks

  3. Implement the most effective strategies immediately.

Why Mindstorming Works?

1. Breaks Mental Barriers

Most people limit their thinking to traditional or safe solutions. Mindstorming forces you to go beyond conventional wisdom and come up with truly innovative ideas.

2. Triggers Creativity

When you push yourself to generate 20 answers, you engage your brain’s deeper problem-solving mechanisms, leading to unexpected but brilliant ideas.

3. Encourages Action

By selecting the best solutions and implementing them immediately, you create momentum toward success rather than just thinking about it.

4. Applicable to Any Field

Whether you're a student, entrepreneur, professional, or homemaker, mindstorming is a versatile tool that can help you tackle any problem creatively.

Conclusion: Why You Should Try Mindstorming Today?

Mindstorming is a simple yet powerful tool that can help you:

  • Achieve personal and professional goals

  • Overcome challenges with structured thinking

  • Develop creative solutions to complex problems

  • Take immediate action for success

By making mindstorming a daily habit, you can train your brain to think strategically and innovate continuously.

Next time you face a challenge, try the 20-answer method—you’ll be surprised at how effective it is!

Your Turn!

Now, I challenge you to try mindstorming right now.

Write down a problem or goal you want to achieve. Generate 20 possible solutions. Select the top 3 ideas and take immediate action.

Let me know your experience in the comments! Have you used mindstorming before? What creative solutions did you come up with?


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2 days ago
Rated 5 out of 5 stars.

Very useful technique and insightful

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